And I am saying this because these are ground zero when it comes to partnering with a great agent when you sell a home.  It actually goes without saying.  If a great agent does not have the following things, move on.  Find someone you can work with.  Remember this is a partnership and you will be seeing quite a bit of each other.  Especially if your property is priced correctly and your listing is busy.

We Covered What A Great Agent is?

Refer to the link we have provided about what a great KW Select Agent really is and why we think that not just any Agent will do! 

Today We Cover The Basics That Go Without Saying

• Honesty, integrity and transparency are absolutely critical.  If you get that feeling don’t go there.  Ask for references.  It is so easy to just talk but ask a great agent to put their money where their mouth is.  Our great Agents need to pass the Culture test and not just anyone can join KW Select.  Make sure your Agent is accredited with the PPRA because there is a code of conduct to uphold.
• Ask about communication – there is just nothing worse than meeting someone online or face-to-face that has had a bad experience with a not-so-great Agent.  No news is news for my colleagues.  If the market is quiet and the price point is quiet that is feedback.  Feedback after viewings is essential.  Often buyers will consistently say the same thing and this feedback is critical and definitely worth sharing.
• Ability to leverage Technology – well it goes without saying that when you decide it’s time to sell that the great Agent you partner with is able to leverage technology.  What KW Select does well is just this.  We don’t expect our agents to use our Sellers as guinea piggies every time.  We don’t roll like that.  We leverage all the active buyers we have, not just on our phones or on e-mail because that’s old-school.  We leverage technology that is powerful and this is the tech that underscores our ability to sell faster as a top brand working in Johannesburg.  In fact Keller Williams SA all works on the same technology platform and we do leverage. And we are able to sell faster for the very best price in the current market.  Tech Led Agents are the way to go.  If your Agent does not understand the benefits of leverage and certainly, does not know what CRM stands for – move on.  Literally.
• Proven Track Record – now this is a great one to consider.  But not in terms of what your Agent says they have done.  What is important here is how they use the track record to your benefit when you sell.  Again I defer to the role of Technology.  Keller Williams is the Number 1 Brand across the Globe.  We are the biggest and we do sell faster in any given market but for the best price possible.
• Strong Negotiation Skills – this is where an Agent proves their mettle.  Any agent can take photos and create a listing. Any agent can do a viewing.  But great Agents know how to hold on to price.  Great Agents know all about counter offers.  What is more important is that a Great Agent will know this is where the real job starts.
• Knowledge of the process – A great Agent will not only list your property.  A great agent will not only conduct viewings and do all the above.  But a great Agent must not leave you hanging about what is next.  A great Agent will recommend an Attorney Firm that can and will do a great job.  Not a firm that does a transfer once every 3^rd leap year either.  Strong communication is critical after the property has been sold.  The goal is to sell the property.  But more importantly, the end goal is to ensure a smooth property transaction.  One that ends well with a win-win for all parties.

Need A Free Property Valuation?

KW Select and specifically our Website has been phenomenal at connecting people who want to Sell their properties with Great Agents from KW Select. In fact, we connect Sellers with great agents all the way across SA.  You name it we have a great Agent to assist.  So, if you or anyone you know is planning on selling and need a reliable, accurate and honest number, either call (083) 550-1220 or go online to request a free property valuation.

Gosh, we have covered quite a bit of content already.

• Need to know what goes into preparing an accurate property valuation?
• Need to know what the costs are when you sell a property?
• Need to know why getting pre-qualified buyers to view you property is important?
• Need to know how KW Select will market your property?
• Need to know what buyers need to know?
• Want to know what happens if the OTP does not hold for all the wrong reasons?
• Do you want to know what buyer costs you are in for when you buy your next home?
• Want more info about how important an ECC is and whether it can delay a transfer if it’s crooked?
• You will want to know more about Voetstoets?
• Are you wondering what the different Mandates are their merit?
• Do you know what a great Agent actually is?
• Need to know why is the best real estate brand to work with and why we are a pesky little disruptor to the industry?