Reasons Why A Property Is Not Selling

Is your property sale stuck in the mud

Let’s look at the reasons why a property is not selling?  You have done everything right, it seems and your property is on the market but it is just not selling.  To be honest it has been a very cold winter it seems, we even saw a few snowflakes earlier this month.  And to be fair, with the load-shedding we are rushing around to get stuff done before the lights go off.  The market has not been brilliant this winter.  The best news is the interest rate in late July did not go up again.  Click here to see who KW Select is.

Why Is It That A Property Is Not Selling?

If you are ready to sell your property, then there are a few things to consider that you must get right and these include:

  • Has your property been on the market for a while now and it is just not selling?  You have done everything right it seems.  Consider then, if your asking price is correct.  Even with the cold weather, there really are sales being made.  The market is strong and there really are buyers.  Need to review your price to align with the current market?  Click here to request a property valuation and let’s double-check the numbers.  Building in ‘fat’ for the negotiation is not the best call and a Great Agent will know this.  You price it right and it will sell fast.  But price it wrong and it takes long.  Click here to book your property valuation.
  • Review the mandate you have in place.  Open mandates work for Commercial property sales but you will not get the best agents in your area working on an open mandate.  If you are on an open mandate, that may well be why your property is not selling.  You have no agents fully invested in the sale of your property.  If it’s time to view, click here and let us highlight the benefits of working on a Sole or even a Sole And Exclusive Mandate.
  • Consider all the offers you receive very carefully, especially in the current market.  Buyers and sellers are on 2 different pages in some areas it seems.  Buyers decide the sales price ultimately, not the seller or the agent.  If you receive an offer for the full asking price, a price that exceeds the asking price or even a little below your asking price, consider the offer carefully.  The first offer is often the best offer you can and will expect.
  • Choose a Great Agent and at KW Select our great Agents are all accredited.  We know how to price a property for sale and we get the best price in the current market every time.
  • Trust the numbers – and the numbers don’t lie.  KW Select leverages tech tools to help get your numbers right.  But listing a property and selling a property really are two different things.  We are here to sell your home.  Click here to book your property valuation.

Property Not Selling – Is Your Agent Leveraging Technology?

Technology has changed all our lives for the better in recent years.  Keller Williams is not only the biggest real estate brand in the world, but we have the best technology. 

Why Is Technology So Important If A Property Is Not Selling?

Well, we all know the extent to which technology has changed our personal lives.  And at KW Select we know who our buyers are that are looking for properties just like yours.  Our CRM technology and platform really do help us tremendously with a new listing.  Our technology to a large extent drives social media engagement and when you combine a new listing at Keller Williams with a robust technology solution a Great Agent is able to build up demand for a property quickly.  This ensures a steady stream of buyers to your property and ensures an offer that sticks in the current market.  Remember we not only bring buyers through that like the look of your home, we make sure they qualify for the price tag we attach to your property when you sell.  Sales simply must stick.  Click here to book your property valuation from KW Select.

Why Is It That My Property Is Not Selling

There are quite a few factors at play here and we cover a few here:

  • Demand – and it has been cold this winter but there really are sales coming through.  Demand will increase and the property market will rebound.  It always does.
  • A one-size-fits-all all in terms of how long it will take to sell a property also does not work.  With over 60 suburbs in Randburg, not all the suburbs hold the same demand with buyers.
  • The location is key.  If your location is good, the demand will be strong.  Next to a highway or over the road from a squatter camp?  No matter what negatives you may be dealing with, we do have buyers for every taste or occasion.
  • The condition of your property?  If your property looks fantastic and it has been well maintained, this will appeal to buyers.  If you are in 2 minds about repairs, get a valuation from a Great Agent – get a 2nd opinion.  If you make the repairs will the demand for your property increase?
  • The first 2 weeks on any new property listing is crucial.  The first month for sure.  If your property has been on the market for longer than a month and you are just not getting the traction, click here and let us assist you.  The longer the property sits on the market, the worse it is for your sale.

Book Your Property Valuation And Let’s Get The Price Right

If it’s time to get your property onto the market for sale because you have other plans, click here to request a valuation.  If it’s time to get a second opinion on your asking price and for more info about why your property is not selling, click here.

Keller Williams Is The Biggest Real Estate Brand In The World

We are not only the biggest real estate brand in the world, but we really do have the best technology in the industry across the globe.  Our technology sets us apart and ensures a quicker sale for the highest possible price in any given market.  We know how to build up and manage demand by leveraging technology.  Click here to book your property evaluation.